Certain Aspects Of Interaction Between Physician-internist And Medical Representative Of Pharmaceutical Company: Results Of The Survey


S.V. Gatsura, O.A. Gatsura, E.V. Zimina С.6971

Certain aspects of interaction between physician-internist and medical representative of pharmaceutical company: results of the survey
The results of the survey of 432 general practitioners in Moscow and Moscow region in respect to their interaction with the medical representatives (MR) of pharmaceutical companies are presented. We present the data regarding the frequency of visits by MRs to the respondents, certain aspects of the general practitioners concern to the existing practice of relations with the MRs. It is noted that more than half of respondents consider it necessary to amend the existing practice of the MR in the medicoprophylactic institution.

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